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THE RULES ARE

CHANGING.

ARE YOU?

 

THE NETWORK

Diverse Talent With A Global Reach

The Gokotta Group is a talented network of people-focused experts who can help organizations, brands, teams and/or individuals reposition, launch and thrive.


We customize teams based on your needs; and, our collective skills represent the type of expertise needed to bolster reputations, foster growth and ensure lasting change: 

  • Brand + business strategy 

  • Change management + transformational leadership coaching

  • Web design, marketing, communications 

  • IT + web development

BTW, most of us met at one of those big agencies (Booz Allen, Fleishman-Hillard, Edelman) so we know how to think big, build practically, manage effectively and most importantly make things happen.

Oh, and our network spans different time zones so virtual working is not new to us. We've been doing it for years and are expert at changing gears, if not the tools we use, to integrate with client teams with ease.


Maybe worth point out too: because we're all solopreuneurs, you're not covering expensive overhead or real estate -- only for the experienced talent who will bring their best every time.

 
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FEATURED NETWORK PARTNERS

 

VISCERAL

Web Design/Development + Partners in Crime

All things digital experience, strategy and design, Matthew Billingsley and Jay Buys lead this socially conscious team who have been 'doing digital' before it was even mainstream.

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CHRISTINE MIDDLETON
FOUNDER

Solopreneur, brand/reputation advisor, growth strategist and coach with 25 years experience in top agencies, corporations, associations and serving at the C-level. My entire career has been supporting individuals, executives, entrepreneurs and notable brands expand what's possible.

Through the Gokotta Group, I am partnering with top talent I've known throughout my career. Together with our clients, we envision the future on and offline in ways that build value for the people who matter most. 

Change is a constant and being a leader means navigating it, managing ambiguity, and inspiring others all the while. As a result, most of my work involves helping clients tap into their inner creative (and wiser) self to step into what's possible.  


Master's in leadership from Georgetown, McDonough School of Business.

ICF-certified transformational coach (a combination of life and executive coaching).

 
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WHAT DOES GOKOTTA MEAN?

 

(pronounced zho-'kOt-tah) 

Verb: the act of rising early to greet the dawn, listen to birds, and to see the sun rising.

When asked why I use this as a company name, I often joke it means the early bird gets the worm. While this is true of the passion and dedication I have uncovering a client's potential, the concept of gokotta represents so much more.


For me, it's a philosophy, discipline and lifestyle I've come to hold as important: intentionally carving out time to connect with nature, exercise and invest in whatever centers me. Doing so keeps me connected to my inner wisdom and creative genius, handy for creating, doing, supporting, giving to others, managing, becoming.


This intention is really about living in alignment with my core self rather than at the whims, dysfunctions, false narratives of other -- after all, if we lack our own visions for ourselves, we are likely to be living our lives according to someone else's ideas what's best.  Personally, I've never been one to go with the masses. That's a choice of average and false sense of safety. Instead, I choose to strengthen my relationship with a higher self. Best of all, doing so I live with a clear conscious and open heart even when things get tough, are unclear and/or in overdrive.

While the concept of taking 'time out' is not new in fostering creativity, it is often skipped over in context of business strategy, innovation and effective leadership. Yet, research shows that time invested in reflection, retreat, restoration leads to accessing new insights just below the surface of our consciousness. I say, now more than ever, 'gokotta-ing' is a strategic necessity.


Since COVID-19 is gifting us with the need to step into our futures, why not use this time to your advantage? Get out in nature and step into silence. Reconnect to yourself beyond what's in your busy brain (or on the to-do lists). Instead, breathe deeply and soak in the sun. Slow down and start noticing what's alive within. Find an objective sounding board to stretch your vantage point and champion the best in you. It's only when we invest in ourselves this way can we truly begin to attract, influence and make a bigger impact... at home, work and in the world at large. 

If you want to start expanding what's possible, I say, 'Happy Gokotta-ing!' 

-- Christine Middleton, founder

 

BIG THANKS

To all my clients for your trust. My partners for your genius-ness and friendship. The talented photographers on pexels.com: Jopwell, fauxels, ekaterina bolovtsova, christina morillo, ketut subiyanto and cottonbro.

 

Gokotta Group
107 S. West Street, #446
Alexandria, VA 22314

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