After two decades of a certain way of doing business, growth and success (as well as retiring leadership), founder of PR firm wanted to take the best of legacy and take firm to next level ("2.0") that kept employees and clients at the heart of decision-making and forward pathway.
After an in-depth assessment of staff, processes, technology, leadership style, values, culture, work patterns, created a go forward approach, developed to innovating firm from the inside out.
Efforts touched every aspect of the business -- everything from business strategy, digital and marketing to technology and team restructuring to leadership style and talent development. Based on gaps and opportunities created, managed and lead initial implementation for organization's modernization project that focused on creating greater efficiencies and effectiveness; giving employees greater flexibility and responsibility; managers more effective project management and leadership styles; and providing clients continuous customer service.
Success in 18 months included:
Gaps + Opportunity Assessment; Operations + Change Management; Business Development; Senior Leadership Coaching; Talent Development; Design, UX/UI, Branding + Marketing Strategy.
This is the Gokotta Group's blog.
It is the place for us to make note of changing times, new ways of thinking, and provide examples of how greater impact is being created. It's also a spot we can focus on people. And, occasionally, showcase the type of projects the Gokotta team supports (see "Case Studies" below).